From the Sage MAS Team

Not long ago I was having lunch with my fellow brown baggers in the Sage lunchroom when I noticed that all the women in the room were drinking Diet Coke, while all the men were drinking Coke Zero. Being in the Diet Coke camp myself, I mentioned to the gang that we were falling nicely into the gender-specific marketing plan of the manufacturer. Read more...

On March 16, Sage North America will launch a new brand advertising campaign that breaks through in a number of ways. All the ads in the Sage Experience campaign use an eye-catching technique of simulating someone breaking through the surface of the page or computer screen. All inquiries go to new landing pages on our primary Web site, www.sagenorthamerica.com. Read more...